Stuck in the easy

Three ways you know you’re hiding from your best work:

  1. You place urgency on things that have insignificant effect to the success of the project
  2. You stretch simple to-do’s that could have been handled with a few focused hours into weeks of busy work
  3. When you finally get to the important, juicy, and “risky” part of the project you revert back to #1

When we get stuck in the easy we end up misplacing urgency and ignoring what’s most important.

But if our goal is to do better work, then we have to be honest with ourselves and asses if simply checking another box is actually getting us where we want to go.

What feels urgent right now?

Compared to the other 10 things on your plate, why this? Why now?